For us to operate our business and provide our services to you, it is occasionally necessary for us (Alba Advanced Driving Academy) to collect or process information about you. This policy explains what information we collect, how we use it, and the choices you have.

1. What Information We Collect

1. Information that you freely provide to us directly, through completing an online form, or by contacting us via our website or social media channels.
2. Information that is automatically sent to us by your device (computer, smartphone, tablet) when you visit our website, including your computer's technical address (IP address) or information relating to the internet browser you are using.
3. Information relating to your activity on our website and use of our services, including the pages you visit on our website.

2. How Long We Keep Your Data

• For all enquiries, we will hold your personal data for a period of 6 months.
• For customers, we hold your information for the length of time you are an active customer/client, plus 6 complete financial years from your last recorded activity. This is in line with financial and accounting regulations.

3. Who We Share Your Data With

We may share your data with the following organisations, solely for the purpose of operating our business and delivering our services to you:

• Stripe (our payment platform)
• NTSA
• Our trainers
• Service providers who provide IT and administrative support services
• HubSpot (our Customer Relationship Management system)
• ROLSS

4. Cookies

Our website uses the following types of cookies:

• Session cookies — these expire at the end of your browser session, and allow us to link your actions during that particular session.
• Persistent cookies — these are stored on your device between browser sessions, allowing us to remember your preferences or actions across multiple sites.
• First-party cookies — set by the specific site that you are visiting.
• Third-party cookies — set by a third-party site separate from the site that you are visiting.

You can manage or disable cookies at any time through your browser settings.

5. Analytics

We use Google Analytics to understand how visitors use our website. Information about your visit is sent anonymously to Google Analytics (Google), and personal identification is not possible from this data.

We also use HubSpot to provide CRM analytics. In instances where you have submitted a website form and given consent, your experience on our website is provided to us to help customise our services to you. You can withdraw your consent to this at any time by contacting us via email.

6. Keeping Your Data Secure

We follow strict security procedures in the storage and disclosure of personal data which you have provided to us. This allows us to prevent unauthorised access in line with UK data protection legislation and GDPR.

We do not collect any sensitive data or information about you, except when you knowingly and willingly provide it.

7. Your Rights

To help maintain the accuracy of our database, you can check, update, or remove your personal details at any time by emailing us at [email protected].

8. Changes to This Policy

This Privacy Policy may change over time, in line with legislation or industry developments. We will not explicitly inform our clients or website users of these changes, so we recommend that you check this page occasionally for any updates to our policy.

9. Contact Us

If you have any questions or require any additional information about our privacy policy, or how we use and store your data, please contact us via email at [email protected].